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Why SMEs should Engage in Robotic Process Automation

  • Post published:November 6, 2020

If you’re reading this, then we bet you’re looking for information regarding robotic process automation. Before we go into RPA, Look at the graph below. The data refers to the most difficult challenges an SME faces in today’s world of digitization. More than 40% of SMEs believe that the hardest thing for them is to attract new customers. A significant portion of SMEs also believes that product development or innovation is something that they find hard.

RPA graph

If you own an SME and face something similar as indicated above, then you need to read this!

Firstly, let’s calm down a little and address the fact that all SME’s face somewhat similar problems. Secondly, what if we say that most of these problems can be reduced to a significant extent with the help of a single solution.

It’s called Robotic Process Automation (RPA)

Statista tells us that Robotic Process Automation market revenues are expected to jump at almost $3 billion USD by the end of 2020. This tells us a story that needs to be heard especially when it comes to RPA itself and how SMEs can benefit from it. There was a time when RPA was considered somewhat of an expensive area to invest in for SMEs. However, with the passage of time things have changed to a significant extent. Of course, Robotic Process Automation itself can’t really be considered as a quick fix. Still, the benefits can be extremely beneficial once RPA is streamlined in your company’s workflow. Here are some of the Robotic Process Automation can be a game-changer for your business:

A Better Business Direction:

Attracting new customers is hard. No matter how much you put into marketing campaigns, getting a steady amount of customers will always be a hard thing because your direction isn’t correct. Robotic Process Automation allows the improvement of key business metrics and enables you to focus on what’s important. Important in the sense that which part of your business isn’t producing as much and what can be done to make it productive. If a certain marketing campaign isn’t working out, then what are the reasons behind it, and is it even feasible for you to keep on investing?

According to your key business metrics, you can align the direction of your business which can help you in attracting more clients.

Eliminate Human Error & Help More:

SMEs face a lot of trouble in hiring employees that aren’t really necessary. Data entry is one thing that is unproductive yet requires a lot of time and resources. Not to forget the fact regarding human error as repetitive tasks like data entry are error-prone easily. Using Robotic Process Automation, you can align such tasks and eliminate human error. CRMs can also come into play which use RPA & AI tech to make sure that customer satisfaction and service remains top-notch. Using chatbots can be a great way to provide value in customer service.

Eliminate Human Error & Help More

Hiring Strategy:

Robotic Process Automation can totally revamp your hiring strategy in ways you haven’t really experienced. RPA allows the onboarding process to speed up by automatically verifying new hire data into specific systems. The HR department can also find it extremely beneficial because they don’t have to scan each application. RPA allows that all applications are scanned and only the ones that fit criteria are filtered out.

Business Intelligence:

Robotic Process Automation is known for its ability to provide analytics that are insightful for a business. You can use this data to formulate a strategy that actually shows where your business’s strengths and weaknesses lie. Business intelligence is a highly important facet for an SME and if you can find some information that might be a game-changer, then Robotic Process Automation is worth your time and investment.

Using Robots:

It depends on the nature of your business on whether you need robotics to come in and streamline your processes. For example, if you are an SME and work in the warehouse sector then there can be multiple ways you can use robotics to improve productivity. Investing in robots is an entirely different discussion but the benefit is there, to say the least.

In a Nutshell:
All SMEs face problems but not all SMEs have what it takes to tackle those issues. We certainly believe that the prominence of Robotic Process Automation in the world right now is because of a valid reason. The reason is that it can help your company in recruitment, in the development of new products and even attracting new customers through business intelligence. It’s high time you join the bandwagon of Robotic Process Automation and remove the multitudes of difficulties through a single solution. By the way, we have some great engineers that can answer your questions. Hit us up!