Virtual Assistant (AI-Powered SEO & Ad Operations)
About the Role
We're seeking a highly reliable, communicative, and detail-oriented Virtual Assistant (VA) to support the daily operations and growth of a fast-moving advertising company. This role involves executing clear and repeatable systems designed by our team, primarily related to campaign management, keyword research, and AI-assisted content creation.
If you're tech-savvy, understand how to get the most out of AI tools like ChatGPT, and enjoy working behind the scenes to make systems run smoothly, this is the role for you.
Key Responsibilities
Core Tasks
- Create ad campaign creatives (headlines + images) using AI prompts and proof the results for relevance and accuracy.
- Launch advertising campaigns, validate all links, and submit test clicks to confirm successful deployment.
- Upload and update campaign budgets via CSV files to the S3 system (internal platform).
- Run AI-based keyword research and manage keyword lists via Google Sheets and CSV uploads.
- Follow detailed instructions through Loom videos and Slack with minimal hand-holding.
Advanced Tasks
- Conduct in-depth keyword analysis using a combination of AI prompts and platforms like Google Keyword Planner, SEMrush, and other search data tools.
- Compare outputs across tools to improve our keyword hit rate and optimize targeting strategy.
What We're Looking For
- Highly dependable and can be available during agreed working hours.
- Excellent comprehension and execution skills – you follow Loom + Slack instructions with minimal back-and-forth.
- Comfortable working with AI tools (e.g., ChatGPT) and evaluating the quality of AI-generated outputs.
- Able to critically assess content for context relevance and business alignment (we’ll provide clear criteria and examples).
- Moderate-level Google Sheets skills copying, pasting, filtering, and uploading without disrupting formulas or structure.
Preferred Skills & Tools
- ChatGPT or other generative AI tools
- Google Sheets (intermediate)
- Google Keyword Planner, SEMrush, or similar SEO platforms
- Basic understanding of ad campaign workflows and digital marketing funnels
- Familiarity with CSV uploads, especially in campaign or ad systems
